About us
Catella Hospitality Europe (CHE) assists investors from the sourcing, structuring and managing of tailored hotel investment opportunities, assessing and executing each opportunity in order to create the optimum Risk/Reward.
CHE is connected to most European lenders, intermediaries and hotel owners – enabling the firm to undertake any kind of operations.
Based in Paris, the team has structured deals and managed properties in France and across other main European countries (United Kingdom, Germany, Spain, Belgium, Poland etc.).
CHE was launched in June 2019.
Value maximization tailored to investor’s needs

- Finding strategic assets featuring USPs, critical size, nearby demand drivers and suited business mix with protected dynamics;
- Research-driven strategy and investment analysis in order to provide the investor with enhanced market and operational knowledge;
- Diverse networks of brokers, operators, administrators as well as direct owners enabling the most efficient sourcing.

- Supervision of all due diligences and audits, negotiation of legal aspects with the vendors;
- Optimization of the ownership structure to maximize cash flow upstream and avoid cash and tax raps/latent capital gains;
- Handling negotiations with vendors, lessor, financing partners and operators as well as the establishment of shareholder agreements and joint ventures.

- Financial control (budgeting, reporting, audit and management control) and legal follow-up;
- Ability to define and execute heavy renovation, extension and conversion projects;
- Running of daily operations, implementation of commercial strategy, costs control, management of administrative structure and of the relationship with third-party operators if any.

- Provide the optimum liquidity to the asset through the tailoring of acquisition agreements and maximized asset management initiatives;
- Constitution of the required documentation for the exit and identification of potential buyers;
- Creation of a favorable context to exit the deal in the best possible conditions.
Focus on Investments Providing Above Market Returns with Controlled Risks

Type of acquisition
Real estate and/or business through share deals or asset deals
From 2 to 5-star hotels

Location
European gateway cities (ex: Paris, Amsterdam, Madrid, London, German Big 5 cities, etc.) and major leisure and/or business destinations

Profitability target
Core(+): 4%+ initial yield and reach 7%+ post AM initiatives without leverage
Value-Add: 12% to 20% IRR targeted with 50-60%
LTV up to 60% depending on location

Assets Profile
Single assets above €20m of EV or Portfolio around €100-300m
Existing/running hotels but also forward-funding
No brand restriction, ability to purchase unbranded assets

Investment Size
Targeted equity of €500m to be deployed within the next 3 years
Envisaged Investment vehicle: SPV owned at 100%
News

Rodolphe Frege on B Smart TV Program
Is investing in the hotel industry risky? What qualities does the business require? How can you earn the trust of investors?
The answer from Rodolphe Frege, founding partner of Catella Hospitality Europe: a strong experience, a good anticipation of trends, a well-structured framework and a dose of humanity.

Is it still worth to invest in Hospitality?
Sanitary restrictions, loss of customers, difficulties in recruiting, changes in habits due to the crisis, the hotel and restaurant sector has seen its turnover fall by more than 61% between 2019 and 2020. What are the prospects in this context?
For investors concerned about long-term investments, is the hotel industry still a safe bet on the eve of a possible end to the crisis?
Discover the point of view of Rodolphe Frege, Pierre-Louis Bellanger and Maxime des Monstiers - founding partners of Catella Hospitality Europe, published in Forbes.